Case Study

Expanding Nationwide

We helped Notary Trails transform from a local mobile notary into a nationwide service with a full brand refresh, SEO-optimized website, and social media strategy that’s already growing visibility and engagement.

Notary Trails
Industry: Notary Public • Mobile and Remote Notary Services

ReBrand

A complete rebrand created a cohesive visual identity that reflects the heart of Notary Trails while differentiating it in a competitive national market.

Expanded Reach

Strategic website structure, SEO, and social media channels extended Notary Trails’ reach from a local service to a growing nationwide audience.

Establishing Presence

Consistent branding, content, and digital marketing established Notary Trails as a professional, trustworthy notary service with increasing online authority.

Sustainable Growth Strategies

Branding, website, SEO, email and social strategy — see how we helped Notary Trails expand from a thriving local business to a growing nationwide notary service.

The Solution

CAPCo Engineering partnered with Shine Design Consulting to strengthen their digital presence through a holistic, organic strategy:

SEO & Keyword Strategy

Strategic keyword research and on-page SEO were implemented to increase search visibility and attract high-intent traffic.

Content Marketing & Blogging

Educational, search-driven blog content was created to build authority, improve rankings, and support long-term organic growth.

Social Media Management

Branded social media channels were launched and managed to expand reach, build engagement, and reinforce brand credibility.

Monthly Newsletters

Monthly email newsletters were developed to nurture relationships, share valuable content, and keep the brand top-of-mind with audiences.

Website Maintenance & Optimization

Ongoing website maintenance and optimization were performed to support targeted industries requiring recurring notary services, ensuring relevance, performance, and continued search growth.

In-Depth Analysis of Notary Trails’ Impact

Explore the pivotal data and outcomes that demonstrate our tailored solutions’ success for Capco Engineering in Fredericksburg.

Increase in Search

35% increase in organic search impressions within the first 90 days of launch.

Social Growth

40% growth in social reach and engagement across newly launched social channels.

Targeted Industry Traffic

3× increase in targeted industry page traffic, supporting businesses requiring ongoing notary services.

Discover Notary Trails’ Journey

Dive into a carefully selected series of visuals revealing our tailored solutions and their transformative impact.