Addressing Capco Engineering’s Most Pressing Challenges
Discover the unique hurdles Capco Engineering faced and how our bespoke strategies delivered transformative outcomes.
CAPCo Engineering – Fredericksburg, TX
Industry: Engineering • Construction • Financial Services
Labor Shortages
There was a major labor shortage that occurred post pandemic. There was an 8 million person layoff during the pandemic and the industry has not recovered fully yet.
Material Cost Increase
In the past 5 years post covid, building materials have increased 40%
Rising Real Estate Costs
Real Estate costs and interest rates continue to rise.
Sustainable Growth Strategies
CAPCo Engineering needed to stand out online to remain competitive.
The Solution
CAPCo Engineering partnered with Shine Design Consulting to strengthen their digital presence through a holistic, organic strategy:
SEO & Keyword Strategy
Targeted high-value keywords and maintained top branded search visibility.
Content Marketing & Blogging
Created consistent, relevant posts to align with search intent and support long-term discoverability.
Social Media Management
Maintained professional, consistent presence across channels.
Monthly Newsletters
Kept clients and prospects engaged and informed.
Website Maintenance & Optimization
Ensured site performance, security, and alignment with SEO best practices.
In-Depth Analysis of Capco Engineering’s Impact
Explore the pivotal data and outcomes that demonstrate our tailored solutions’ success for Capco Engineering in Fredericksburg.
500%
Increase in web traffic
Without content marketing, SEO and social media efforts, the CAPCo website was only taking up space online and unable to compete with other firms.
50%
Online Revenue
50% of revenue now generated from Google search, supported by consistent online posting and content aligned with search intent
#1
Top of Search
Maintained top branded search rankings, even against competing CAPCo firms in Texas
Strengthened brand authority in both construction and financial sectors
Discover Capco Engineering’s Journey
Dive into a carefully selected series of visuals revealing our tailored solutions and their transformative impact.
